
Fast-food chain Jollibee is such an iconic part of Filipino culture, and it’s good to know that they take steps to make life a little brighter for the people who patronize them. Jollibee’s fifteen-year old toy and book donation drive is bringing the joy of Christmas to over 35 schools in typhoon-affected areas in Benguet, Laguna, Zambales, Pangasinan, and Metro Manila. Called MaAga ang Pasko, the campaign has been spearheaded by local celebrity Aga Mulach for the past several years. So far, nearly 40,000 toys and books have been collected since the 2009 drive started. Jollibee even committed to add one toy for every donation made, which means that this number expected to grow over the next several weeks.
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Jollibee and Aga Mulach Bring Christmas to Typhoon-Hit Schoolchildren
Posted by Lauren | Under Events, Press Release with 653 views Wednesday Dec 9, 2009Jollibee Chicken Barbecue: Introducing a New Pinoy Classic
Posted by Noemi | Under Pinoy Delicacies with 2,147 views Tuesday Sep 1, 2009
Several days ago, I received a rather ornate mystery box of mystery from Jollibee. I had absolutely no clue what it contained because it was locked and delivered without the key. Later on, I learned that the key was to be delivered at a later date, and that the box contained information on Jollibee’s latest Pinoy fast food delight. What in the world could that be?
Guess the Hottest New Creation From Jollibee
Posted by Noemi | Under Advertiser, Events with 1,160 views Sunday Aug 30, 2009Matitikman na ang hottest new creation from Jollibee. Malapit Na!

Guess the new product and get a chance to win an iPod Touch and Jollibee gift certificates.
Stay tuned to this blog!
Jollibee turns MOA into big dance floor with 300 dancers
Posted by Noemi | Under Events, Press Release with 2,077 views Saturday Aug 8, 2009I often asked my daughter who was then a teen 5 years ago if they dance the way their parents danced. It is not the same as it was in the seventies when parties were limited to homes. There were no clubs or events place to dance. But do most teenagers believe in values and clean fun? Today, I witnessed this at Jollibee’s biggest and hippest surprise to date where Filipino teens, joined by their families and friends, expressed their resounding “yes”.
There I was on the second floor at the SM Mall of Asia watching 300 teens, together with yuppies, kids and even their lolas as they converged for a four-minute dance explosion celebrating the youth’s langhap-sarap life. Inspired by Jollibee Yumburger, a favorite of many teens for its real value and good-to-the-core deliciousness, the spectacle was choreographed by Whiplash and directed by noted film, TV and music video director Mark Reyes.
Watch this
The dance video I recorded earlier today
Pinoy Merienda: Jollibee La Paz Batchoy
Posted by Lauren | Under Restaurant with 2,258 views Friday Jul 11, 2008
Despite never having gone to Iloilo, one of my favorite Filipino dishes comes from that province. Named after the district from which it originated, the la paz batchoy is a soup broth made out of chicken stock, shrimp broth, pork innards, crushed chicharon, vegetables, and noodles. It’s not a very difficult dish to find in Metro Manila since a lot of Filipino restaurants and carinderias carry this on the menu. And I’m guessing that I’m not the only one who thinks soups like la paz batchoy and beef mami make the best rainy day afternoon snacks.
Just recently, Pinoy fast food chain Jollibee launched their own version of the la paz batchoy, which you can add on to your meal for Php 25 or get as a solo dish for Php 28. My curiosity was stronger than the searing noontime heat, so for lunch I went to the nearest Jollibee I could find to try it out.









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